TechPaded.com.ng – SEO Recovery & Content Optimisation Case Study

Project Overview

TechPaded.com.ng is a long-standing Nigerian tech blog affected by algorithm updates. Wallasey WebWorks was brought in to recover its organic performance.

The Challenge

The site suffered significant traffic loss following a Google algorithm update.

Objective

Recover keyword rankings and rebuild domain authority.

Actions Taken

• Full technical and content audit
• Updates to outdated content across the site
• Sitemap rebuild
• Mobile and structured data fixes

Results Achieved

• Page views increased significantly following the recovery work
• Top rankings restored within five months

Tools and Technology

Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog

Key Takeaway

Consistent optimisation and updated site structure can recover algorithm-hit sites quickly.